SwiftERM

Predictive machine learning for ecommerce. SwiftERM delivers autonomous individualisation to recover lost turnover, the ultimate agentic behaviour. Imagine if you knew exactly what each customer would buy next... Your customers don’t stop deciding what to buy when they leave your website They spend most of their lives somewhere else, yet their preferences continue to evolve. Desire strengthens and fades, priorities change, and what someone ignored yesterday may be precisely what they want tomorrow. Traditional ecommerce cannot respond to this individually. It waits for customers to return, groups them into segments, or sends campaigns according to rules, schedules and predetermined journeys.